Flora Luxe Cosmetics
logo-design
Challenge
The Challenge
Flora Luxe needed a logo that would communicate luxury and natural beauty simultaneously, standing out on high-end retail shelves while remaining versatile across all product packaging.
Approach
Our Approach
We explored botanical illustrations combined with refined typography. The final logo features an abstract floral monogram rendered in a single continuous line, paired with a custom serif wordmark.
Results
The Results
The logo was featured in Packaging of the World and helped Flora Luxe secure shelf space in 150+ pharmacies across France. Brand recognition surveys showed 78% recall rate among target demographics.